Rohit Palit

Author Archives: Rohit Palit


Interview with Joen Asmussen: Design Wrangler at Automattic

Joen Asmussen Interview

You may not know Joen Asmussen by name, but I’m sure you’ve definitely seen and even used his creation if you’re into working with WordPress sites. Joen is the main creator of the default theme of WordPress 3.6, Twenty Thirteen. I fell in love with the theme so much, that in addition to using the theme since WordPress 3.6’s alpha stages on my personal blog, I use a modified version of it on this site.

Joen lives in Denmark and works remotely for Automattic. Joen has also been involved with the development  of the new admin interface (MP6) from WP 3.8 onwards. In this interview, we talk about how Joen started as a designer, his experience working with Automattic, and much more.

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Why Google Panda 4.0 is Great News for TechTage


As it’s clearly visible in the organic traffic (for graph above, organic traffic levels rose a lot post Panda 4.0 for this site. This is actually the case for most high-quality sites with mostly original content.

In this post I’ll talk about what Panda 4.0 really wanted to target and why it’s a good news for most legitimately high-quality websites on the web. I’ll also share how TechTage initially struggled with search engine rankings itself despite being a blog focussed on SEO and containing high-quality content pieces that readers loved and shared – and how Google realised that was a mistake and fixed the assessment error on their part with the Panda 4.0 roll-out.

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Giveaway: 5 Pro Licenses of FormGet – Powerful Contact Form Builder


If you haven’t heard about it already, FormGet is a feature rich and extremely flexible online form builder app that lets you build anything from a modest ‘contact us’ form to a powerful lead generator and payments collector.

Now, I don’t get to see often a bunch of talented Indian guys coming up with such a powerful online solution,  so when the people behind FormGet asked me if I’d be looking to host a giveaway, I didn’t say no. There’s a completely free version of FormGet available (with limited, but sufficient, number of entries per month) that you can give it a try first before entering with a hope to win. 🙂

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How to Build Links with Expert Interviews

interview link building

New and unsaturated ways to build links are always welcomed with a smiling face in the link building world. At a time where large scale guest posting and infographic embedding campaigns have become pretty mainstream, you can leverage a heavily under-utilized way to earn high-quality, editorially given links to your site.

By publishing expert interviews on your site, you can not only leverage the existing following of reputable people in your industry, but also satisfy readers with useful and unique questions and answers. This satisfaction will effectively have a great chance of converting into backlinks and social shares.

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7 Unrivalled Benefits of Link Marketing a.k.a. Artificial Link Building


Link Marketing is a term many of you probably aren’t familiar with, but it’s essentially artificial link building, but the sole goal of it isn’t just increasing organic traffic — it has several other long-term benefits associated with it as well.

Well, why is it called artificial link building? Mainly because it’s a bit different, although completely ethical, from what Google prefers webmasters to be more interested in — link earning. Link marketing involves manual labour while link earning (directly) doesn’t.

In this post, I’ll give you a basic idea of what link marketing is like. I’ll also discuss about some of the most lucrative benefits attached to link marketing.

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