Key Web Hosting Tips
Always. Keep. Your. Own. Backups.
Don't rely on your host for backups, even if they promise to store backups in remote servers daily, failures can and do happen. Take your own backups periodically. Prefer manual backups over plugins for your most critical sites.
Reliability > Raw Performance
Mostly static WordPress sites can still use dynamic (full-page) CDN caching to achieve great front-end performance on a slow server. A relatively sluggish WP-backend might frustrate you, but downtime is a sure-shot way to lose potential revenue.
Avoid Hosts Owned by Infamous Private Equity
Infamous groups like Newfold Digital (erstwhile EIG) and World Host Group acquire and ruin existing hosting companies, trying to maximize profit. Low limits, suspensions, unreasonable renewal rates are all common.
A few things about me...
Hello!

Rohit Palit
- I first got introduced to computers at the age of 7 or 8. We had a basic Windows PC.
- I started my journey as a webmaster at the age of 10, hosting passion projects like a tech blog and a smartphone forum in the time of Nokia (Symbian) phones. Back when Androids weren't a thing. The forum once had over 700 people online at the same time!
- I spent a couple of years deeply learning about SEO and experimenting with it. Then I went on to write several popular guides on SEO that have been linked to by industry stalwarts like Neil Patel and Brian Dean.
- I worked as an SEO consultant for 25+ international clients, between the ages 14 and 16.
- During this phase, I wrote for prominent SEO publications like Search Engine Journal, Advanced Web Ranking, Ahrefs and others.
- Full-time digital publisher since age 17, managing a remote team spanning 4 continents.
What Others Are Saying

Brian Dean
Backlinko.com
Rohit is a one man army when it comes to SEO. He's a skilled SEO and affiliate marketing strategist.

Glen Allsopp
Detailed.com
Lots of people say they 'do SEO', but only a small % of them actually push the boundaries to see what works. Rohit is one of those few people.
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